I haven't messaged you in a few days. Because we had a friend here from England visiting so we were busy having fun and relaxing. That and more important things took over. You know, life :) But the last time I did message you I was harping on about how great short text posts are and how much fun I'm having writing them lately. And while that is true... I was lying to you all week. There's actually a sad truth behind short text posts that I haven't exposed to you because I've been spending my...
3 months ago • 3 min read
Got a friend from England visiting this week and we done a cheeky pilates session together this morning. Nothing like destroying your legs and having wobbly knees for the rest of the weekend 👍🏼 Yesterday I showed you how I write simple, 250 character text posts. I've been blabbing on it a lot the last couple days, because I can't get over how simple they are and what brilliant results I'm seeing from them. That doesn't mean to say carousels and big, all singing all dancing visual creative...
3 months ago • 4 min read
I professed my love for text posts on social to you yesterday and in my opinion, it's for good reason too. You can't beat a short, snappy text post on social. You save time as the writer, the reader saves time and gets their dopamine fix. And we all move on with our day. But a lot of creators struggle to write short text posts, because it requires a level of conciseness that they just can't do. I'm not making this up, either. I've worked closely with over 50 business owners over the last...
3 months ago • 2 min read
I've been enjoying writing on LinkedIn in November and I've even upped how many times I post from 1 to 2 per day. There's a reason for that and why I've been able to increase volume without dying, I'll get to that in a minute. But I still hear so many creators stress over post format. "Do I need to post carousels?""What's the best format for LinkedIn?""Will a whiteboard make me go viral?" Them damn whiteboards. You could spend hours on end creating carousels and info-graphics in a bid to go...
3 months ago • 2 min read
This week was election week in the US and unless you were living under a rock then you know Donald Trump won for the second time, becoming just the second president in history to be defeated then re-elected the following term. As you know by now, I don't write to you every day to give you news updates. I don't even watch mainstream news. Instead, I write to you every day to help you become a better social copywriter so you can make more money for your business. But because it is election week...
3 months ago • 4 min read
Quick one before I get into it... Everyone wants revenue. But you also need a system to attract consistent leads. My friend Marcus just dropped an entire step-by-step framework on exactly how. This has generated over £1M in new business and he’s mapped out the steps you need to take + how you can plug this into your brand...and he's giving it to you for free. Get Instant Access Here for Free → Yesterday a marketing consultant who signed up to Solo Social Client Machine told me something...
3 months ago • 3 min read
Quick one before I begin... Nervous that one small algorithm change could set back the growth of your personal brand by months...or even years? If yes, check out Shane O'Neill's FREE Magnetic List Building Guide, specifically designed to help online founders and CMOs move their audience to their email list – even if starting from scratch. Grab Your Copy Here for Free → Last night as I walked back in the door, out of breath and sweaty after a 6.5k run, I saw a message from someone interested...
3 months ago • 3 min read
I woke up at 5am today, rolled over to check the Jets v Texans score and saw Garrett Wilson's insane TD catch. Yep, I'm one of those English guys who is more into NFL than Premier League, soz. Annoyingly, my fantasy opponent has Garrett Wilson 😅 Not a great start to the day, but it's Friday, the sun is shining and it's a great day to write. Now, JUST in case you did miss all of my emails this week, I have new news... I launched a new book: The Social Copywriting Bible Click here to download...
3 months ago • 4 min read
This week's been a bit of a whirlwind. Outside of launching The Social Copywriting Bible, my new free book, and helping clients write sexy social copy, it's been one of those 'always in a rush' weeks. That's life I guess - sure next week will be different. In case you did miss my last couple of emails, I launched a new book... The Social Copywriting Bible Click here to download The Social Copywriting Bible for FREE Most business owners think they need ads, outreach, and complicated funnels to...
3 months ago • 3 min read